Meet the Founder

Hi I'm Citra! 

Hi I am Citra

Hello everyone, and welcome to the world of unforgettable gestures.

I am Niluh Citra, the CEO, and founder of Lux Creatives. Born and bred in Sulawesi, Indonesia, I always wanted to travel more and live in a foreign city. When I got the chance to move to Australia for some time, it is safe to say that I was over the moon. Australia proved to be a magical country for me, as I not only met my soon-to-be husband, Nicholas, but I also found my true calling.

However, soon after, I moved back home along with Nicholas and lived there for quite some time. In 2014, we decided to move to Australia for good, and we both started applying for jobs. I started working as a department manager at a small retail store in the city.

Safe to say that I was a hit among the people. I have always thought of myself as people-oriented, and here I got to prove myself as one. While working at the store, I grew more and more popular with time. As I grew in rank, I became responsible for creating hampers, and they were a hit with everyone!

After working in retail for years, I realised that I have an actual passion for hamper making. My retail experience enabled me to gain extensive product knowledge and gain insight into what works best.

With extreme encouragement from friends and family, I decided to pursue my dream and start my own hamper business.

I like to inspire people with creativity and show them that with determination, you can do anything. I hope more women take charge of their destinies and pursue their dream. I look forward to serving you all and helping you make an unforgettable hamper!


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